Sirius Satellite Radio
Sirius at the Glen Video Production and
Press Conference Support

In addition to sponsoring the Michigan 400, Sirius also served as the lead sponsor for the August NASCAR race at the Watkins Glen Speedway in upstate New York.  Connor Communications partnered with Sirius to capture on video the excitement of Race Week at Watkins Glen.

We provided two video crews to shoot footage of several Sirius product displays, including two Rhythm of the Road Tour displays.  We also shot footage at a Best Buy/Sirius-sponsored concert, and at the race itself – from pre-race meetings with drivers to the Victory Lane trophy presentation.

Connor Communications produced a summary video of Watkins Glen activities, to communicate the excitement to employees, manufacturing and programming partners, and Wall Street analysts. 

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